Commercial opportunities
The key to identifying and maximising commercial opportunities for corporates in the social sector is collaboration. At Inspire2Enterprise we work with private companies to create products and services that can be used to deliver social value as part of a CSR strategy or in pursuit of a social enterprise arm of the business.
One such example of these products and services is our webinars, which are already being used by major corporations to add more than specific business value (such as financial or legal) to social enterprises. Such corporations initially make an investment in the co-creation of such products, but recognise that the returns are potentially very valuable.
In our work with large corporations to date, partnership working has delivered the following advantages:
- Turnover growth – by using our tailored, effective products and services, our corporate partners have added real commercial value.
- New customers – a full service offering is attractive to new customers who may only be getting advice on one business strand (i.e. HR) from our partner’s competitors.
- Positive PR – the importance of giving back is growing and companies succeeding in this goal are receiving positive attention from the media.
- Enhanced customer satisfaction and loyalty – by offering tailored advice and guidance in more than one area, our partners are seeing customer satisfaction and loyalty levels rise.
- Stronger brands at a corporate level – By adding real social value, corporates are finding that their brands are becoming stronger in the eyes of the employees, as well as the press.
- Mitigating risks – by offering rounded advice, corporate customers are becoming more rounded, sustainable businesses. In turn, the risk of financial failure is significantly reduced.
Strategic alliances
To facilitate the most advantageous partnerships, we work with organisations in the public, private and third sectors to understand where the skills and market gaps are. From this, we develop new products and services to fill these gaps.
Find out how we can work together to deliver social change, while adding commercial value to your business.